Canonical URL

    The address you declare as the official version of a page.

    What Canonical URL means

    A canonical URL is the address you declare as the official version of content that can be reached through several paths. The rel=canonical tag tells the engine which copy to index and which one should collect the signals the others earn. It is a strong hint rather than an instruction: honoured when the pages really are equivalent, ignored when they are not.

    Why it matters in our work

    The engine maps your site as a graph, so pages reachable by several paths surface immediately. Canonicals sit among the technical fixes applied during onboarding, before any content work starts.

    From the definition to the plan

    Thirty minutes, your site open: what's holding you back and where we'd start. You talk to a founder, and if organic isn't your problem, we say so.

    Oltre AIOltre AI

    Your AI Head of Organic: an entire organic department, at a fraction of the cost.

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